John Deere (RDO)
"Maintaining and Enhancing a Global Brand’s Presence in Australia" John Deere (RDO Equipment) required a strategic approach to maintain its corporate identity in the Australian market. This project involved ensuring the consistent application of the brand across all visual materials, aligning with global standards. Key tasks included managing the brand identity, overseeing logo usage, and creating high-quality visual content. Additionally, digital assets such as video content and online galleries were developed to support marketing efforts, along with targeted online advertising campaigns to boost brand visibility and engagement within the agricultural and construction sectors. These efforts reinforced John Deere’s reputation while adapting to the specific needs of the Australian market.